15: US Spending Millions On Experiences Customers Don’t Want

The US federal government supports over 230 mobile apps and over 500 social media accounts not to mention countless websites. And in its 2016 budget, it proposed spending $35 million more for the US Digital Service, $105 million for digital services teams at 25 agencies, and tens of millions more for digital channels throughout the federal government. But the public’s interest in digital government remains tepid, at best. In this episode, we explore why people are reluctant to use digital channels to interact with government. We also outline the ways government should prioritize digital projects.

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