263: Customer Obsession Explained

Companies that put the customer at the center of their leadership, strategy, and operations enjoy stronger revenue growth, more satisfied customers, and more engaged employees than their competitors. And customer-obsessed firms can better pivot in response to market shocks like the pandemic. In this episode we’re joined by VP, Principal Analyst Shar VonBoskirk to discuss customer obsession and how to use it to create a strategy that will make your business thrive.

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